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🍜 Food
October 4, 2026

Lotteria Celebrates 100 Years of Hangeul with Special Pop-Ups

Lotteria is running a limited celebration through October 11 honoring the 100th anniversary of Hangeul Day, Korea's writing system. Three Seoul locations (Hongdae, Jamsil, Seoul Station) will feature special Hangeul-themed designs and character displays. Customers can also grab exclusive Hangeul-themed merchandise during the campaign.
Why It Matters
It's a fun way to experience Korean cultural pride while grabbing a burger, and shows how major brands celebrate Hangeul—a unique script worth learning more about if you're living in Korea.
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