Seoul’s K-Sool Festival Hits Record with 142 Korean Drink Makers

Seoul just wrapped up its biggest traditional Korean alcohol festival ever, with 142 producers showcasing makgeolli, fruit wines, and distilled spirits at the aT Center. The government is banking on this growing interest to boost overseas sales and put Korean drinks on the global map. The three-day event drew around 30,000 visitors who could taste drinks, make their own makgeolli, and even chat with an AI sommelier.