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Korea Tips

Complete Seoul Shopping Guide


Seoul is a shopping paradise. There are various shopping methods from Myeongdong to Dongdaemun and traditional markets. Myeongdong: Seoul’s largest shopping street. Cosmetics (Olive Young, Innisfree, Etude, etc.), clothing, and miscellaneous goods. Many tourists and prices are somewhat high. Many staff members distribute free cosmetic samples on the street. Dongdaemun (around DDP): A complex wholesale and retail fashion town. 2-5 AM is peak wholesale time. Open from 11 PM to early morning. Can purchase large quantities of affordable latest clothing. Olive Young: Korea’s #1 drugstore. A collection of K-beauty products. Located everywhere across the country.